Smart Digital Signage:-  Analytics

Get to know your audience

When you’re out shopping, you get exposed to numerous advertisements. Some relevant, but many are far from your interest and needs. Wouldn’t it be great if stores would show exactly what you’re looking for?

With Smart Digital Signage powered by PADS for Analytics you’re able to identify who’s in your store. Drive your content based on data retrieved from sources like IP cameras, RFID tags, QR and Bar codes. Use data such as age, gender or interest to your advantage and play content relevant to the person facing the screens. Combine audience recognition tools with PADS and provide tailor-made targeted messages.

Get to know your audience

If you’re looking to run ads on your signage network it’s crucial you meet your advertisers’ requirements. Measure with the PADS Agent software the Proof-of-Play of the displayed advertisements. View collected Proof-of-Play information to know exactly where, when and for how long your content has played. Export the information to Excel or other third party applications for billing purposes.

Another way to see if your messages have been read are the read-receipts gained from the PADS Messenger. This way you can keep track of the reading behavior of your audience in a desktop environment.

About Us

Omega Media-Wave Systems (PTY) Ltd, is a technology based company that specializes in the services, products and solutions relevant to the digital signage industry.

 

Get in Touch

Phone No : +27 11 745 0700

Fax No : +27 11 466 1038

Email : info@mediawave.co.za

Physical Address : 23 Silverstone Crescent, Kyalami Business Park, Kyalami,
Midrand, South Africa